Marketing Resource Planning PayPal CEMEA

Marketing Resource Planning PayPal CEMEA

April 2013 to March 2015

The CEMEA region comprises 110+ countries serviced in 13 local languages

Implementation of a CEMEA campaign status dashboard

Optimised marketing resource planning as well as end-to-end production processes for the CEMEA region including all cross-functional teams – led to a reduction of workflow issues by 45% within 14 months


  • Client: PayPal France
  • Service: Process Optimsation